Expo Logic

Expo Logic
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Expo Logic

 •  November 15

The future of event tech is here at Expo Logic: Facial Recognition Badge Printing Come demo this new technology at the upcoming IAEE Expo! Expo! and IBTM World events. Expo Logic, in partnership with Zenus, developed this innovative tool for secure and efficient attendee check-in at events. This technology works by recognizing an attendee’s face as...

Expo Logic

 •  November 13

Events are a time-tested tactic for getting people together and increasing engagement between organizations and their audience. They’ve continued to be successful even as technology has changed and people’s needs have shifted. That should be a dead giveaway to the rest of us – event planners and hosts are doing something right. We can all learn...

Expo Logic

 •  October 27

Tracking attendance at your event is an important way to obtain vital information about your attendees. Where do they go first? What vendors are they most interested in? How long are they spending in a session? Getting the answers to these questions and measuring attendance at your event can be done in a variety of ways. If you are looking to...

Expo Logic

 •  October 20

With the upcoming release of the new iPhone X and iOS 11, you have probably already heard some talk about augmented reality (AR). But what is it exactly? Why is everyone talking about it? What does augmented reality have to do with the event industry? Allow us to help answer these questions and alleviate any confusion. Augmented reality is a new...

Expo Logic

 •  October 13

Picture this: You walk into a conference and head for a kiosk to check-in. As you approach the kiosk, it recognizes your face and automatically prints your badge. Sound too good to be true? It’s not! On October 10, Expo Logic unveiled this exact technology at IMEX America. Partnering with Zenus, a facial recognition software company, Expo Logic...

Expo Logic

 •  October 6

Many companies use exhibiting at trade shows and events as a large part of their marketing and sales efforts. With the cost of exhibiting being so high, it is critical to use the time and money spent to exhibit wisely. The first part to getting the best return on your exhibit investment is to make sure you have visitors at your booth. Without...

Expo Logic

 •  September 28

Attendees wear badges from the start of your conference to the end, being seen by just about everyone. So why not earn a little extra revenue from this visibility? Badge advertising is an easy and efficient way to generate additional sponsorship revenue. You can offer space on the front or back of the badge to be used for ads from your sponsors....

Expo Logic

 •  September 22

With so many tools available, deciding where and how to market your event can be daunting. Which channels will see the most return? What tactics will bring in the most new registrations?Event marketing doesn’t have to be so difficult. One often overlooked tool that makes things easier is your online community. Your community has already gathered a...

Expo Logic

 •  September 15

Ever wonder how some shows garner more and more attendees each year? It seems like such a feat to make a modest increase in attendance let alone a huge jump in attendees. So how do they do they do it? The answer: Affiliate Marketing. That’s right. This one type of marketing is proving to be one of the best ways to grow an event nowadays. And we...

Expo Logic

 •  September 11

Emily Viles was determined that her client’s 2017 event would be different. No more long lines at registration, no more disgruntled attendees, and no more overwhelmed staff. Her resolve was solidified by the 2016 Americas Committee for Treatment and Research in Multiple Sclerosis (ACTRIMS) Forum, which had a challenging start. “In 2016, attendees...