AMPED

AMPED
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Association Management Partners & Executive Directors – AMPED – is a full-service association management firm, handling all aspects of associations with the care and expertise members expect. Our location in the Midwest and the U.S. Central time zone is ideal for working with members anywhere in the world. AMPED offers: Proven success in growing associations Accreditation and national recognition Sound financial systems and clean audits Razor-sharp focus on operational excellence, so your leaders are free to lead Creative energy of talented people who enjoy working together

AMPED

 •  December 20, 2017

Anyone who has been part of managing an association knows one thing for sure: there is an association for everything. The down side to this is that there are usually two or three or four associations for everything. That means that every association must set themselves apart from other associations that are competing for membership dollars. You’re...

AMPED

 •  November 29, 2017

One of the most popular pieces in our inventory is a humble little pamphlet, inexpensive to produce, but containing some of the most sought after technical information in our industry. It’s a simple, tri-fold brochure that is given out to new members, tradeshow visitors and sold to our membership for less than a dollar. This pamphlet explains an...

AMPED

 •  November 8, 2017

In my role as editor of the quarterly magazine publication for one of our clients, I am responsible for sourcing and curating content. One of the enduring challenges for marketing and communications professionals is struggling to come up with enough quality content to fill their needs. Here are some of the strategies I use. Where does the content...

AMPED

 •  November 1, 2017

When it comes to a certification program, perception is important! If the program is not seen as being meaningful and valuable to those seeking certification and to the industry in general, it probably won’t be successful. The value of the program extends beyond its content; how it is administered is also a factor. Having assisted in managing...

AMPED

 •  October 25, 2017

We are evaluating marketing automation software and have listed our desired specifications in a spreadsheet with attributes like “must have” and “nice to have.” This sheet helps us easily compare features and see which platforms are lacking our requirements. Plus, after doing 4-6 demos, it helps organize what could be an overwhelming...

AMPED

 •  October 19, 2017

Have you ever thought about hosting a joint convention with another association to advance your industry? If the answer is yes, I want to share some lessons learned from a recent experience with two trade associations that operate in related industries.
A joint meeting is a great way to create new touch points for a large group of people at one...

AMPED

 •  October 12, 2017

Many organizations create their five-year strategic plan and set it in stone, no matter the changes happening that may not fit within that plan. This could limit growth and create stagnancy. To make sure that doesn’t happen, check in on your plan routinely to make sure it is still moving you forward, not keeping you where you are.A twist on the...

AMPED

 •  September 7, 2017

When it comes to Photoshop skills, I like to describe myself as a “seasoned beginner.” With so many ways to accomplish the same effect, I’ve always viewed the software as a conundrum. It’s an easy excuse to say that I never have enough time to learn more. But when it’s crunch time and I need a last-minute graphic, I’m at a loss, with no easy way...

AMPED

 •  September 1, 2017

If you’ve ever listened to a podcast, chances are you’ve heard of Casper Mattress, Blue Apron or Squarespace, the website design company that built their platform so that anyone can build a beautiful website. Their marketing was effective because I threw them into the mix of solutions to consider when two of my clients needed a quick and simple...

AMPED

 •  August 23, 2017

Back in April, my colleague and I traveled to Nashville, Tenn. to attend AUDC 2017 – Abila’s user conference. Several of our clients use Abila’s NetForum product as their association management system (AMS). It was an extremely busy time of the year to be out of the office for the full week, but I am so grateful that we went. We learned a ton, made...