MCI Group

MCI Group
Company Description:

MCI is a global leader in engaging and activating audiences. Since 1987 we have been driving innovation in meetings, incentives, conferences, and association and community management. Through our creative, consulting, analytics, sustainability and digital services, MCI helps multinational companies and international associations enhance their organizational performance, grow globally, energise communities and drive their business results. 

An independent, privately held company with headquarters in Geneva, Switzerland we have offices in 32 countries across Europe, the Americas, Asia-Pacific, India, the Middle East and Africa and deliver projects for clients all over the world.

AMC – Association Management Companies
With 60 offices in 30 countries and 1800 employees, MCI Group is a globally integrated association management/consulting, communication and meetings company.  For 30 years, we have helped U.S.-based associations grow globally by building their market presence and improving their business capacity to deliver locally relevant membership, product, and service experiences.

Consultants – International
As a neutral partner to your leadership team, MCI’s global and regional business analysts can assist you gather market intelligence to identify and prioritize opportunities, define the local relevance of your brand, products and services from members, customers and prospects, and create business plans to optimize your go-to-market strategy.

Consultants – Strategic & Business Planning/Development
With 60 offices in 30 countries, MCI Group helps U.S.-based associations develop global and regional strategies to open new or expand existing markets. With a unique experience and expertise MCI will gather and interpret market data, share customer insight, develop “real world” strategy and operational plans, to ensure relevant results.  

Nondues Revenue – Nondues Revenue
For any membership organization, raising non-dues revenue is essential to its financial stability. With 60 offices in 30 countries and more than 1,800 employees, MCI Group helps U.S.-based associations find creative ways to generate non-dues revenue through means of corporate sponsorships, webinars, live/virtual events, advertising, affinity partnerships and more.

Marketing – Direct Marketing Services
With 60 offices in 30 countries, MCI Group helps U.S.-based associations develop global and regional strategies to open new or expand existing markets that can fulfill their global aspirations. We build global brand awareness and member or customer engagement through integrated marketing, communication, business development and local customer service. 

Conventions/Events/Meetings – Meeting Management Services
MCI is the largest event management company in the world with 60 offices in 30 countries and 1.800 professionals. We organize over 4500 events annually and can help US-based associations with strategy, business modeling, sponsorships, attendance boosting, and logistics to achieve financial success.

Conventions/Events/Meetings – Meeting Planning Software
MCI is the largest event management company in the world with 60 offices in 30 countries. Our global online hotel and event registration portal allows full customization and multi-language flexibility. MCI’s cutting edge meeting planning software includes project management, sourcing, abstract management, invitation management, registration, delegate management, and event delivery.

MCI Group

 •  September 22

While carefully executing every aspect of the event planning process with great efficiency is key to success, event professionals might still find the numbers in attendance quite low. This can be attributable to various reasons, so giving some quick thought to why this might be the case is of high importance before starting implementing any...

MCI Group

 •  September 18

Getting corporate support from the industry to contribute to an event is not just about securing additional financial support. In fact, when executed properly, such sponsorships can turn into valuable partnerships and culminate in long-term business relationships with mutually beneficial results. Here are 10 tips to help organisations secure...

MCI Group

 •  September 14

A while ago, we took a closer look at how to best handle a crisis. As there is a large number of factors that could potentially affect the program flow and overall attendee experience, it should be expected that things could possibly go awry from time to time. And it should come as no surprise if a crisis eventually turns into a corrosive failure....

MCI Group

 •  September 11

As technology makes the world a smaller and more connected place, association leaders in the United States increasingly heed the call to expand to new international markets. Bearing in mind that many sectors and professions are going global exponentially, it becomes imperative for associations to offer international capabilities and incorporate a...

MCI Group

 •  September 6

When it comes to event planning, it is paramount to remember that your event’s lifespan is divided into 3 phases: pre-, during and post-event. Making sure that your goals are met and that you managed to create an impactful experience for your attendees is an ongoing process that goes beyond the big day. In an effort to ensure maximum impact and...

MCI Group

 •  September 5

Sponsors and exhibitors are investing significant amounts and efforts to gain more visibility at your events. Therefore, it is crucially important to ensure a smooth and rewarding experience on the exhibition floor, not only by supporting them in driving more traffic to their booth but to making them feel that they were key components of an...

MCI Group

 •  August 30

Speakers are fundamental to any conference or event’s success. They are the primary sources of motivation and inspiration, the actors whose role is to stimulate conversation and spark attendees’ attention not only during sessions but also when the curtain falls. Therefore, you must always treat your audience’s experience as a priority when...

MCI Group

 •  August 23

When event professionals are immersed into planning mode, there are numerous aspects to consider and challenges to tackle. Especially when planning is linked with collaborating with different stakeholders, time management and prioritisation are now beyond soft skills; they become imperative tasks to handle. Here are some valuable tips to help you...

MCI Group

 •  August 21

Account-based marketing can be very beneficial for your overall performance, as it enhances your event strategies in times where new solutions can make the difference as the competitive landscape is constantly growing. Change and innovation are prerequisites for reaching maximum audience impact and improve ROI. The concept of account-based...

MCI Group

 •  August 18

While event professionals undergo the challenging process of searching new ways to further engage with event attendees, companies and associations are turning their interest to creating more immersive events aiming at expanding and retaining their target audiences. That being said, even though live events are evidently promoting/causing increased...